Analisis Pengaruh Information Quality Terhadap Re-Purchase Intention

Authors

  • Rudi Universitas Prima Indonesia

DOI:

https://doi.org/10.55537/j-reb.v4i02.1234

Keywords:

Re- Purchase, Information Quality

Abstract

This study was conducted to explore the influence of information quality on repurchase intention on the Traveloka app. The data collection method used was a questionnaire. The sample selection procedure used non-probability sampling and purposive sampling by distributing questionnaires to respondents. Based on the results of the data analysis, it shows that the information quality variable has a significant impact on repurchase intention on the Traveloka app. The research findings explain that repurchase intention can be increased by improving information quality, which is a determining factor in successfully increasing repurchase intention

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Published

2025-07-25

How to Cite

Rudi. (2025). Analisis Pengaruh Information Quality Terhadap Re-Purchase Intention. Journal Research of Economic and Bussiness, 4(02), 20–29. https://doi.org/10.55537/j-reb.v4i02.1234

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Section

Articles