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Ali Institute of Research and Publication
Local-Digital Business Communication Model for Kualuh Traditional Culinary SMEs in North Labuhanbatu Regency
This study aims to formulate a local-digital business communication model for traditional culinary SMEs in Kualuh, North Labuhanbatu Regency. The study examines how local-based business communication practices are implemented and how digital communication is understood and utilized by culinary entrepreneurs in supporting business competitiveness. This research employed a qualitative approach with a descriptive-applied method. Data were collected through observation, in-depth interviews, and documentation involving three culinary SMEs, namely Pak Gunawan Restaurant, Kualuh Specialty Restaurant, and Zahira Restaurant. The findings indicate that business communication practices are still dominated by direct interpersonal communication that emphasizes local wisdom values such as friendliness, politeness, hospitality, and quality service. Promotional activities mainly rely on word-of-mouth communication, which remains effective in building customer trust and loyalty. However, the utilization of digital media for business communication and promotion has not yet been optimized due to limited digital literacy and the persistence of conventional communication practices. This study formulates a local-digital business communication model that integrates interpersonal communication based on local cultural values with digital media utilization as a strategy to strengthen competitiveness and maintain the cultural identity of local culinary businesses. The study contributes practically by providing an adaptive communication framework for culinary SMEs in developing market reach without neglecting local wisdom values.
Copyright (c) 2026 Meylia Arifah Salsa, Kasron Nasution https://creativecommons.org/licenses/by-nc-sa/4.0
Analysis of a Rooftop Solar Power Plant in the Amamapare Coal-Fired Power Plant Area to Maximize the Plant’s Energy Output
The increasing electricity demand in the operational area of PT Freeport Indonesia, particularly at the Amamapare Coal-Fired Power Plant, has encouraged the integration of renewable energy systems to reduce fossil fuel dependency and carbon emissions. This study aims to evaluate the technical, economic, and environmental feasibility of utilizing the coal stockpile roof area for a rooftop solar power plant installation. The research employed a quantitative descriptive approach using field observations, operational data, and PVsyst simulation. The results indicate that the available roof area of 18,825 m² can accommodate a 2.57 MWp photovoltaic system consisting of 4,720 bifacial modules and 25 inverter units. The system is capable of generating 3,809 MWh/year with a performance ratio of 83.86%. Economic evaluation shows that the project is feasible with a levelized cost of energy of 0.0987 USD/kWh and a net present value of 1,437,413 USD. In addition, the system has the potential to reduce carbon emissions by 50,299.7 tCO₂ during its operational lifetime. Therefore, the implementation of a rooftop solar power plant at the Amamapare coal field area is considered technically reliable, economically feasible, and environmentally beneficial.
Copyright (c) 2026 Oktapianus Ala, Jaka Windarta, Sri Widodo Agung Suedy https://creativecommons.org/licenses/by-nc-sa/4.0
Utilization of Instagram Social Media by Perumda Tirtanadi in Public Communication in North Sumatra
This study aims to analyze the utilization of Instagram social media by Perumda Tirtanadi in public communication with the community in North Sumatra. This study employed a qualitative approach with a case study method. Data were collected through semi-structured interviews, non-participant observation of the Instagram account @tirtanadiprovsu, and documentation. The informants consisted of internal parties directly involved in managing Perumda Tirtanadi’s social media. Data were analyzed using the Miles and Huberman model and validated through source and method triangulation. The analysis applied Pierre Levy’s New Media Theory, particularly the aspects of social interaction and social integration. The results show that Instagram is utilized as a medium for delivering public information and facilitating two-way communication through comment features and direct messages (DM). Instagram is also used to build closer relationships with the community through the publication of service activities and social programs. However, several challenges remain, including inconsistencies in interaction management across branch accounts and the need to improve the visual quality of digital communication content. This study indicates that social media plays an important role in supporting public communication in public service institutions in the digital era.
Copyright (c) 2026 Tifani Alzahra, Muhammad Husni Ritonga https://creativecommons.org/licenses/by-nc-sa/4.0
Mapping the Creative Economy Sector in Magelang
This study analyzes the spatial distribution, ecosystem dynamics, and development challenges of the creative economy sector in Magelang City using a geospatial approach. GIS, spatial cluster analysis, and the pentahelix framework were employed to examine the relationships among spatial concentration, accessibility, digital transformation, and regional competitiveness. Data were collected from 170 creative economy actors through surveys, interviews, and field observations, while spatial analysis was conducted using ArcGIS 10.8. The results show that creative economy activities are concentrated in several urban clusters, particularly in Potrobangsan, Magelang, and Kramat Utara, supported by better accessibility, infrastructure, and market connectivity. Culinary, craft, and fashion subsectors remain dominant, whereas digital-based subsectors continue to develop more slowly due to limited digital capacity and a less-developed innovation ecosystem. The study also identifies spatial disparities in digitalization, collaboration networks, business performance, and government support across regions. These findings highlight the importance of spatially informed policies, including creative hubs, digital incubation programs, and place-based development strategies, to strengthen sustainable regional competitiveness.
Copyright (c) 2026 Siti Arifah, Ari Nurul Fatimah, Muhamad Maksum Hidayat, Muhammad Ichwandar Akrianto, Anam Firman Shah, Istikharoh Dwi Prihatiningsih, Alyssa Najmi Nurjanah https://creativecommons.org/licenses/by-nc-sa/4.0
Information Publication Strategy of Pelindo SPMT Belawan from the Perspective of the Journalistic Code of Ethics on Instagram
This study aims to analyze the information publication strategy of Pelindo SPMT Belawan on Instagram from the perspective of the journalistic code of ethics. This study employed a descriptive qualitative approach with data collected through observation, in-depth interviews, and documentation of the Instagram account @pelindospmt_belawan. The informants consisted of internal parties directly involved in managing the company’s social media. Data were analyzed using the Miles and Huberman model through data reduction, data display, and conclusion drawing. The findings show that Pelindo SPMT Belawan implements an information publication strategy that is planned, collaborative, and adaptive to social media trends. The application of journalistic ethics is reflected in information verification processes, content evaluation mechanisms before publication, and the use of language adjusted to public understanding. The study also found challenges related to controlling operational visual content and managing digital information that spreads rapidly on social media. This study indicates that corporate social media not only functions as a medium for company information publication but also requires the implementation of digital communication ethics principles to maintain credibility and public trust.
Copyright (c) 2026 Muhammad Hasbi Maulana, Abdul Rasyid https://creativecommons.org/licenses/by-nc-sa/4.0
User Satisfaction Analysis of the Central Lombok Agriculture Website Using EUCS and IPA
Government agency websites play an important role as a medium for delivering digital-based information and public services. Good website quality will influence the level of user satisfaction as well as the effectiveness of the services provided. This study aims to analyze the level of user satisfaction with the Central Lombok Regency Agriculture Service Website using the End-User Computing Satisfaction (EUCS) method, along with the Customer Satisfaction Index (CSI) and Importance Performance Analysis (IPA) approaches. The research data were obtained through the distribution of questionnaires to 150 respondents using a Likert scale. The analysis results showed that the CSI value was 74.76%, which falls into the satisfied category, indicating that in general the website has been able to meet users’ needs and expectations in providing information and public services. However, the EUCS analysis results indicated that there were still several indicators with relatively lower performance values compared to their level of importance. Furthermore, the IPA mapping results showed that there were no attributes located in Quadrant I, meaning that no main priorities requiring improvement were identified. Attributes in Quadrant II, particularly in the aspects of ease of use and accessibility, demonstrated good performance and should be maintained, while attributes in Quadrants III and IV can serve as evaluation materials in developing the quality of website services. Therefore, continuous evaluation and development are necessary to improve service quality and user satisfaction.
Copyright (c) 2026 Nuri Dinda Lestari, Maulana Ashari, Muhammad Fauzi Zulkarnaen https://creativecommons.org/licenses/by-nc-sa/4.0
AIDA-Based Marketing Communication Strategy in Increasing Visitor Interest at Sei Mencirim Educational Tourism
This study aims to describe the AIDA-based marketing communication strategy implemented at Sei Mencirim Educational Tourism in increasing visitor interest. This research is motivated by the growing competition among educational tourism destinations and the need for destination managers to communicate attraction values through relevant promotional channels. This study used a descriptive qualitative approach. Data were collected through in-depth interviews with the owner, manager, and visitors, supported by field observation and documentation. The data were analyzed through data condensation, data display, and conclusion drawing. The findings indicate that the attention stage is built through visual promotion on social media, banners, brochures, and community-based information sharing. The interest stage is supported by educational activities, culinary variety, and family-oriented tourism experiences. The desire stage emerges from visitors’ positive impressions of the atmosphere, service, price suitability, and testimonials from previous visitors. Meanwhile, the action stage is reflected in visitors’ decisions to visit, purchase culinary products, and consider repeat visits. The study concludes that the AIDA model helps explain how marketing communication practices at Sei Mencirim Educational Tourism gradually shape visitor interest. However, the findings are limited to qualitative data, so further studies may include visitor statistics or social media engagement data.
Copyright (c) 2026 Muhammad Aidil Azhar, Yusra Dewi Siregar https://creativecommons.org/licenses/by-nc-sa/4.0
Implementation of Supply Chain Management for Mineral Water Inventory Management at Putri Store
Putri Store is a retail business that sells mineral water products with relatively high customer demand. However, its inventory management is still conducted manually, causing inaccurate stock records, delays in reordering, and frequent stockouts. Based on observations from August to October 2025, 26 stockout incidents were found across several mineral water products. This study aims to design and implement a web-based Supply Chain Management (SCM) system to improve inventory management effectiveness at Putri Store. The system was developed using the Waterfall method, consisting of requirements analysis, system design, implementation, testing, and evaluation. The system design used Unified Modeling Language (UML) and Entity Relationship Diagram (ERD), while implementation was carried out using PHP and MySQL. System testing was conducted using the Black Box Testing method on the main modules, including login, inventory management, supplier management, ordering, and reporting. The results showed that all system functions operated according to user requirements, achieving a 100% success rate. The developed system supports real-time inventory monitoring, integrates supplier data with the ordering process, and automatically generates inventory reports. Its implementation reduced stock search time from 10–15 minutes to 1–2 minutes and report generation time from 20–30 minutes to less than 5 minutes. User satisfaction reached 93.2%, with an average score of 4.66 out of 5. Therefore, the web-based SCM system effectively improves inventory accuracy, accelerates decision-making, and reduces stockout risks at Putri Store.
Copyright (c) 2026 Rahmadina Rahmadina, Novica Irawati, Rohminatin Rohminatin https://creativecommons.org/licenses/by-nc-sa/4.0
The Role of Group Communication in Volunteer Self-Concept at Sikkola Rakyat Kota Medan
This study aims to analyze the role of group communication in the self-concept of volunteers at Sekolah Rakyat Kota Medan. This research employed a descriptive qualitative approach involving five volunteers selected through purposive sampling. Data were collected through in-depth interviews, observation, and documentation, and analyzed using the Miles and Huberman model, which includes data reduction, data display, and conclusion drawing. The findings show that group communication takes place through face-to-face interactions and online communication used for coordination, discussion, and activity evaluation. Through these communication processes, volunteers perceive themselves as more confident, open, and empathetic individuals. Supporting factors include a supportive environment, interaction intensity, and feedback among members, while the obstacles identified consist of misunderstandings in online communication, differences in communication styles, and low participation among some members. The study indicates that group communication plays a role in the development of volunteers’ self-concept within a community-based educational setting.
Copyright (c) 2026 Icha Listya Sitepu, Laila Rohani https://creativecommons.org/licenses/by-nc-sa/4.0
Implementation of Islamic Educational Practices within Families and Their Association with Student Mental Health
Student mental health is a public health issue influenced by family and psychosocial factors. This study examined the relationship between Islamic education in the family and the mental health of 100 vocational high school students in Palembang, Indonesia. Using a quantitative cross-sectional design, data were collected through structured questionnaires and analyzed using descriptive statistics, Pearson correlation, independent t-test, and simple linear regression. The results showed that Islamic education in the family was generally well implemented, with moral education showing the highest distribution. Students’ mental health was also mostly in the good category, although inner peace remained the weakest aspect. Male students and those aged 17–19 years had higher mental health scores, with moderate effect sizes. Family Islamic education had a positive and significant relationship with student mental health (p < 0.05) and contributed 7.5% to its variance, while 92.5% was explained by other factors. These findings indicate that Islamic education in the family may support students’ mental health, although broader psychosocial factors remain more dominant. Therefore, parents, schools, and families need to strengthen open communication, religious values, intellectual development, physical education, and psychosocial support to reduce academic stress, especially among female students and those aged 15–16 years.
Copyright (c) 2026 Fahmi Mandala Putra, Fajri Ismail, Asri Karolina, Muhammad Sirozi https://creativecommons.org/licenses/by-nc-sa/4.0
Crisis Communication Strategy of PT Salim Ivomas Pratama Tbk in Responding to the Alleged Cooking Oil Hoarding Case in 2022
This study examines the crisis communication strategy of PT Salim Ivomas Pratama Tbk in responding to allegations of cooking oil hoarding in 2022, which triggered a reputational crisis amid the national cooking oil shortage. Although the Situational Crisis Communication Theory (SCCT) has been widely applied in crisis communication studies, its application to reputational crises involving strategic food-sector companies in Indonesia remains limited. This study aims to analyze the company's crisis communication strategy from the perspective of SCCT. A qualitative approach with a case study method was employed. Data were collected through document analysis, media observation, online news reports, and official company publications related to the case. The data were analyzed using thematic analysis to identify patterns in the company's communication responses during the crisis. The findings indicate that the company adopted denial and justification strategies by clarifying that the cooking oil stock discovered was part of its internal distribution system rather than an act of illegal hoarding. However, these strategies were not entirely successful in mitigating negative public perceptions due to the high attribution of crisis responsibility and strong media framing. The study suggests that in crises involving essential public commodities, defensive communication strategies should be complemented by transparency, social empathy, and consistent messaging to maintain public trust.
Copyright (c) 2026 Muhammad Raihan, Muhammad Alfikri https://creativecommons.org/licenses/by-nc-sa/4.0
Communication Adaptation of International Students in Dealing with Culture Shock in Medan City
This study explores how international students at Universitas Muhammadiyah Sumatera Utara (UMSU) navigate cultural differences and adapt to a new social environment while experiencing culture shock. The increasing mobility of international students in Indonesian higher education has created various intercultural communication challenges, particularly during the adaptation process. This research employed a qualitative descriptive approach. Data were collected through observation, in-depth interviews, and documentation involving international students, local students, lecturers, and dormitory administrators. The findings indicate that international students experienced culture shock related to language barriers, differences in social norms, communication styles, and everyday cultural practices. To cope with these challenges, they engaged in interpersonal and intercultural interactions with local students and members of the academic community. Adaptation strategies included language adjustment, environmental observation, the use of translation technologies, and participation in social activities. The findings also suggest that support from local students, lecturers, dormitory environments, and campus facilities contributed to students’ adaptation processes. These experiences can be understood through the perspective of Communication Accommodation Theory (CAT), particularly in terms of communication adjustments undertaken to facilitate interaction and social acceptance while maintaining aspects of their original cultural identity.
Copyright (c) 2026 Ikke Nadia, Hasan Sazali https://creativecommons.org/licenses/by-nc-sa/4.0
The Role of Libraries in Strengthening Information Literacy toward Filter Bubble and Echo Chamber in Algorithm-Based Digital Information Consumption
Digital technology has changed how people access information, especially through the internet, social media, and search engines. However, algorithmic personalization may limit information diversity and create filter bubbles and echo chambers. This study analyzes the role of libraries in raising public awareness of these phenomena in digital information consumption. Using a descriptive qualitative approach, the research was conducted at the Medan City Library and Archives Office with nine informants consisting of librarians and library users selected through purposive sampling. Data were collected through interviews, observation, and documentation, then analyzed through data reduction, data display, and conclusion drawing. The findings show that users rely on digital media because it is fast and accessible, but this also increases the risk of homogeneous information exposure and weak information verification. Libraries support information literacy through credible sources, reference services, literacy programs, digital literacy seminars, digital library training, and anti-hoax education. This study concludes that libraries can help communities become more critical and selective in consuming algorithm-based digital information.
Copyright (c) 2026 Astrid Ola Zuleika, Retno Sayekti https://creativecommons.org/licenses/by-nc-sa/4.0
Assessment of Heavy Metal Contamination in Water and Sediment to Support Environmental Monitoring of a Mining-Affected River in Buper Waena, Papua, Indonesia
Artisanal mining activities are recognized as important sources of heavy metal contamination in river ecosystems. This study evaluated cadmium (Cd), lead (Pb), and mercury (Hg) concentrations in water and sediments of Kali Jembatan Dua, Jayapura, Papua, Indonesia, as baseline information for environmental monitoring. Water and sediment samples were collected from three stations representing upstream mining areas and downstream river sections in June 2025. Heavy metal concentrations were analyzed using Inductively Coupled Plasma-Optical Emission Spectrometry (ICP-OES). Concentrations in water ranged from 0.076-0.313 mg/L for Cd, 0.0032-0.0076 mg/L for Pb, and 0.0014-0.0039 mg/L for Hg. Cadmium exceeded the applicable Indonesian water quality standard, whereas Pb and Hg concentrations varied according to the designated water-use classification. Sediment concentrations ranged from 0.347-0.894 mg/kg (Cd), 0.721-2.234 mg/kg (Pb), and 0.0165-0.0277 mg/kg (Hg). Metal concentrations were generally higher at stations near mining activities and lower downstream. Sediments contained higher metal concentrations than the water column, indicating their role as sinks and potential secondary sources of contamination. These findings highlight the need for continuous monitoring and management of mining-affected river systems in Papua.
Copyright (c) 2026 Vyona Mantayborbir, Lalu Panji Imam Agamawan , Ervina Indrayani, Dirk Y. P. Runtuboi, Yulindra Margaretha Numberi, Fawuni G. A. G. Rumbrawer https://creativecommons.org/licenses/by-nc-sa/4.0
Improving Sharia Economic Literacy from an Early Age Through Contextual Learning at Ma'had Darussalam Islamic Elementary School
Schools play a vital role in providing quality education and shaping students with strong character and morals. SD Islam Ma’had Darussalam functions not only as an educational institution but also as an agent of change committed to developing students with noble character, environmental awareness, and Islamic values from an early age. This community service activity aimed to socialize ethical and moral values aligned with Islamic economic principles in daily life. The activity was conducted through training and workshops for teachers, supported by learning modules as instructional materials. The results showed a significant improvement in teachers’ competence in teaching Islamic economic values. Evaluation results increased from 42% in the pre-test to 92% in the post-test, indicating a 50-percentage-point improvement after the intervention. These findings demonstrate that the training program effectively strengthened teachers’ pedagogical readiness and capacity to integrate Islamic economic values into classroom learning.
Copyright (c) 2026 Ahmad Syathiri, Rifani Akbar Sulbahri, Yulia Hamdaini Putri, Wita Farla WK https://creativecommons.org/licenses/by-nc-sa/4.0
The Effect of Interactive Media-Based Clean and Healthy Living Behavior Education on Handwashing Behavior among Early Childhood Children
Clean and Healthy Living Behavior (PHBS) is one of the promotive and preventive efforts in improving the health status of early childhood. One of the PHBS indicators that is important to implement from an early age is handwashing with soap. Low handwashing habits in children can increase the risk of infectious diseases such as diarrhea and acute respiratory infections. This study aims to analyze the effectiveness of PHBS education based on interactive media on handwashing behavior in early childhood. The study used a quantitative method with a pre-experimental design through a one-group pretest-posttest design approach. The study population was 25 early childhood children at TKQ Nur Insani and the entire population was sampled using a total sampling technique. The intervention was carried out through PHBS education using animated videos and educational images regarding correct handwashing steps. The research instrument used a handwashing behavior observation sheet based on WHO indicators. Data analysis used the Wilcoxon Signed Rank Test with a significance level of 95%. The results showed an increase in handwashing behavior after being given interactive media-based education. The average value of handwashing behavior before the intervention was 54.20, increasing to 84.60 after the intervention. The statistical test results showed a p-value of 0.000 (<0.05), indicating a significant effect of interactive media-based PHBS education on handwashing behavior in early childhood. This study concluded that PHBS education using interactive media was effective in improving handwashing behavior in early childhood at Nur Insani Kindergarten.
Copyright (c) 2026 Fitri Aidani Ulfa Hrp https://creativecommons.org/licenses/by-nc-sa/4.0
A Murray Edelman Framing Analysis of Metro TV’s News Coverage of the US–Israel–Iran Conflict to Support Public Critical Media Literacy
This study is motivated by the increasing intensity of media coverage on the United States (U.S.)–Israel–Iran conflict and the role of media in constructing reality through framing. It aims to analyze how Metro TV frames the conflict using Murray Edelman’s framing model. This research employs a qualitative approach within a constructivist paradigm, with the unit of analysis being a news text titled “The Betrayal of the U.S.–Israel in Violating the Ceasefire with Iran.” Data were collected through audio-visual observation and documentation, and analyzed using categorization and rubrication devices. The findings indicate that Metro TV constructs reality through a dichotomous schema of “us” versus “them.” Iran is represented as a defensive, legitimate, and diplomatically oriented actor, while the U.S. and Israel are framed as aggressive, inconsistent, and violators of international norms. At the rubrication level, the conflict is positioned within the domains of international politics and humanitarian crisis, implicitly marginalizing economic and structural geopolitical dimensions. These findings confirm that media coverage is not neutral, but reflects ideological tendencies that shape public perception. This study contributes to political communication and media studies by reinforcing the role of media as an agent of symbolic construction in global conflict discourse. The findings in this study also show the importance of media literacy in understanding international conflict reporting, because media can construct reality through diction choices, actor labeling, and the highlighting of certain issues that have the potential to influence how audiences interpret an event.
Copyright (c) 2026 Faisal Ibrahim, Nawiroh Vera https://creativecommons.org/licenses/by-nc-sa/4.0
Implementation of Librarian Knowledge Management in a Developing Regional Library
This study examines the implementation of librarian knowledge management at the Pakpak Bharat Regional Library using the Wiig Model. It aims to describe how librarians build, store, share, and use knowledge in library activities, as well as to identify supporting and inhibiting factors in its implementation. This study employed an exploratory qualitative method. Data were collected through interviews, observations, and documentation, and were analyzed based on the four stages of the Wiig Model: building knowledge, holding knowledge, pooling knowledge, and using knowledge. The findings indicate that knowledge management has begun to be implemented through work experience, leadership guidance, training, self-directed learning, standard operating procedures, archives, INLISLite, Bindella Pakpak, staff discussions, and user services. However, its implementation is not yet fully structured due to limited human resources, the absence of librarians with a library science background, irregular training, and limited documentation of work experiences. This study provides an empirical overview of early knowledge management practices among librarians in a developing regional library.
Copyright (c) 2026 Ela Febrita Tinendung, Abdi Mubarak Syam https://creativecommons.org/licenses/by-nc-sa/4.0
Reforestation of the Rehabilitation Zone of Mutis Timau National Park to Enhance the Regeneration of Ampupu (Eucalyptus urophylla)
Mutis Timau National Park is the newest national park designated in East Nusa Tenggara and was declared the 56th national park in Indonesia on 8 September 2024 by the Ministry of Environment and Forestry. Located across South Central Timor, North Central Timor, Kupang, and Belu Regencies, and partially bordering Timor-Leste, this area is widely known as the “Mother of Timor Island.” Ampupu (E. urophylla), a drought-adapted and fire-resistant species, dominates this region; however, its natural regeneration has continued to decline. This community service activity aimed to support the conservation and regeneration of Ampupu through reforestation in the rehabilitation zone using native species, namely naturally growing seedlings collected from their original habitat. Prior assessment of site conditions and previous research in the area supported the selection of this approach. A total of 100 Ampupu seedlings were planted and maintained intensively, resulting in a survival rate of 89%. The high survival rate was supported by the use of locally sourced seedlings, which required minimal adaptation, and by intensive maintenance, including the installation of supporting stakes to protect seedlings from livestock grazing in the forest area. In the short term, reforestation can increase stand productivity, while in the long term, it can enhance the forest’s capacity to store carbon and absorb CO₂ emissions.
Copyright (c) 2026 Lusia Sulo Marimpan, Tomycho Olviana, Nixon Rammang, Roni Haposan Sipayung, Ayuvera Rifani Ray https://creativecommons.org/licenses/by-nc-sa/4.0
Community Meaning-Making of PT INALUM’s CSR Program in MSME Development in Batu Bara Regency
This study examines community meaning-making of the Corporate Social Responsibility (CSR) program implemented by PT Indonesia Asahan Aluminium (PT INALUM) in the development of Micro, Small, and Medium Enterprises (MSMEs) in Batu Bara Regency. It aims to describe how the community interprets the CSR program and to identify the factors influencing such interpretations. This study employed a descriptive qualitative method with a case study approach. Data were collected through in-depth interviews, observation, and documentation involving five informants consisting of assisted MSME actors and surrounding community members. The data were analyzed using the Miles, Huberman, and Saldaña model through data reduction, data display, and conclusion drawing. The findings indicate that most informants interpreted PT INALUM’s CSR program positively because it was perceived to provide benefits for business development, environmental awareness, and social relations within the community. Based on Stuart Hall’s reception theory, the informants’ interpretations tended to fall within the dominant-hegemonic position, although elements of a negotiated position also appeared in the form of expectations for more continuous mentoring and program socialization. These interpretations were influenced by perceived program benefits, company communication, community involvement, and local social conditions. This study provides an empirical overview of community reception of CSR programs in the context of MSME development, without intending to measure the program’s impact quantitatively.
Copyright (c) 2026 Putri Balqis Maharani Siregar, Indira Fatra Deni https://creativecommons.org/licenses/by-nc-sa/4.0
Microsoft Excel and Google Form Training for Administrative Data Management of Hamlet Heads in Wedomartani
The administration of hamlets at the grassroots level requires orderly data management and clear information presentation to support effective public services. Hamlet heads (Kepala Padukuhan) in Wedomartani Village still face limitations in processing administrative data and presenting information digitally, as recording activities largely rely on manual methods and paper-based forms. This community service activity aims to improve the competence of hamlet heads in administrative data processing and information visualization through the use of Microsoft Excel and Google Form. The activity was carried out through three stages, namely preparation, training implementation, and mentoring with evaluation, using participatory and learning by doing approaches. Data were collected through pre-test and post-test, direct observation, and a participant satisfaction questionnaire. The results showed an increase in the average participant mastery score from 37.2% in the pre-test to 81.6% in the post-test, an improvement of 44.4 points across the five trained competency aspects. Participants were able to process administrative data, create tables and simple charts in Microsoft Excel, and design digital forms with Google Form for community data collection. The activity also produced ready-to-use Excel and Google Form templates. It is concluded that practical and applicable training effectively strengthens the digital capacity of hamlet heads and supports more orderly, accurate, and efficient administrative governance.
Copyright (c) 2026 Aloysius Agus Subagyo, Asyahri Hadi Nasyuha, Wijang Widhiarso, Mesti Woro Mahatmi, Catur Setyono https://creativecommons.org/licenses/by-nc-sa/4.0
Implementation of Education System Evaluation Policy through the Utilization of Education Report Cards in Junior Secondary Schools
The Education Report Card supports education system evaluation and data-based planning at the school level. This study analyzes its implementation at SMP Negeri 1 Sawit Seberang and identifies supporting and inhibiting factors. A descriptive qualitative approach was employed, with data collected through interviews, observation, and documentation involving school stakeholders. Data were analyzed using George C. Edwards III’s policy implementation framework: communication, resources, disposition, and bureaucratic structure. The findings show that the Education Report Card has been used for school reflection, planning, and program development, although its utilization remains suboptimal. Supporting factors include internal communication, stakeholder commitment, planning documents, and the school quality assurance team. Inhibiting factors include uneven teacher understanding, limited communication with parents, inadequate facilities, and flood-related damage to learning resources. Strengthening data literacy, teacher capacity, stakeholder communication, and educational facilities is therefore necessary to optimize the Education Report Card for school improvement planning.
Copyright (c) 2026 Siska Purnama Sari, Yanhar Jamaluddin, Beby Masitho Batubara https://creativecommons.org/licenses/by-nc-sa/4.0
The Implementation of Wayground Interactive Quiz-Based Learning Media on Students’ Interest in Learning Fiqh
Fiqh learning at the Islamic junior secondary school level requires learning media that can support students’ attention and engagement, particularly when the subject matter is often perceived as normative. This study aimed to examine the difference in the improvement of students’ interest in learning Fiqh between those taught using Wayground interactive quiz-based learning media and those taught through conventional instruction. This research employed a quantitative approach with a quasi-experimental method and a pretest-posttest control group design. The sample consisted of 54 eighth-grade students at MTs Al-Mahrus Medan Deli, including 27 students in class VIII B as the experimental group and 27 students in class VIII A as the control group. The research instrument was a 20-item questionnaire measuring students’ interest in learning Fiqh, which was found to be reliable with a Cronbach’s Alpha value of 0.920. The data were analyzed using descriptive statistics, the Shapiro-Wilk normality test, Levene’s homogeneity test, and the Mann-Whitney U test. The results showed that the mean gain score of the experimental group was 13.33, while that of the control group was 3.22. The Mann-Whitney U test yielded an Asymp. Sig. value of < 0.001, indicating a significant difference in the improvement of students’ learning interest between the two groups. These findings suggest that Wayground can be used as a supporting learning medium to enhance students’ interest in learning Fiqh within the context of this study.
Copyright (c) 2026 Muhammad Habibi Rangkuti, Hasan Matsum https://creativecommons.org/licenses/by-nc-sa/4.0
Guidance and Counseling Teachers’ Role in Students’ Emotional Maturity at MAN 1 Medan
This study aims to analyze the role of the guidance and counseling teacher in supporting the development of emotional maturity among Grade XI students at MAN 1 Medan. This research employed a descriptive qualitative approach involving one guidance and counseling teacher as the main informant and two Grade XI students as supporting informants selected through purposive sampling. Data were collected through semi-structured interviews, observation, and documentation, and were analyzed through data reduction, data display, and conclusion drawing. Data trustworthiness was strengthened through source and technique triangulation. The findings indicate that some students’ emotional maturity was still developing, as reflected in irritability, difficulty controlling anger, anxiety when facing academic pressure, and strong influence from peers and family conditions. The guidance and counseling teacher supported students through classroom guidance, information services, group guidance, individual counseling, and an empathetic personal approach. These services helped students recognize their emotions, calm themselves, consider their responses before acting, and become more open in expressing personal problems. The findings suggest that guidance and counseling services can serve as a practical school-based support strategy for gradually and contextually developing students’ emotional maturity.
Copyright (c) 2026 Elsi Sumita Harahap, Abdurrahman Abdurrahman https://creativecommons.org/licenses/by-nc-sa/4.0
Intercultural Communication of the National Integration Forum in Maintaining Local Harmony
This study examines the intercultural communication strategies used by the Forum Pembauran Kebangsaan of North Tapanuli Regency in maintaining local-wisdom-based harmony. North Tapanuli is a multicultural region shaped by ethnic, religious, and cultural diversity, making intercultural communication important for sustaining social cohesion. This study used a qualitative phenomenological approach involving twelve informants selected through purposive sampling. Data were collected through interviews, observation, and documentation, and were analyzed thematically. The findings indicate two main strategies. First, the Forum Pembauran Kebangsaan internalizes local cultural values, such as Dalihan Na Tolu, ojo adigang adigung adiguna, and dima bumi dipijak disinan langik dijunjuang, as shared ethical references in cross-cultural relations. Second, the forum applies inclusive and adaptive dialogue by involving community, religious, traditional, and government actors. Supporting factors include shared local values, stakeholder involvement, and government support, while obstacles include hoaxes, sensitive ethnicity-religion issues, limited funding, and low youth participation. Practically, the study suggests that local wisdom can serve as a communication basis for strengthening dialogue, preventing social misunderstanding, and guiding more participatory harmony programs in multicultural communities.
Copyright (c) 2026 Muhammad Nazar Luthfi Tambunan, Rubino Rubino, Farhan Indra, Ahmad Sujai Tanjung https://creativecommons.org/licenses/by-nc-sa/4.0
Cultural Communication in Promoting Tebing Tinggi Local Wisdom through Putera Puteri Tebing Tinggi’s Instagram
Social media enables local organizations to introduce cultural identity and local values to wider audiences. This study analyzes how the Instagram account of Putera Puteri Tebing Tinggi promotes the local wisdom of Tebing Tinggi City from a cultural communication perspective. A descriptive qualitative approach was used, with data collected through observation of Instagram posts, content documentation, and interviews with account managers. Data were analyzed using the interactive model of Miles, Huberman, and Saldaña through data reduction, data display, and conclusion drawing. The findings show that the account is used mainly for organizational publication, event promotion, and participant image building rather than for sustained promotion of local wisdom. Local cultural elements, such as traditional attire, appear in several posts, but are rarely supported by educational narratives explaining their meanings, values, and contexts. The account therefore has strong potential as a cultural communication medium, but requires a more focused content strategy. Recommended actions include developing a cultural content calendar, creating regular local wisdom education rubrics, and collaborating with cultural communities to strengthen the promotion of local culture.
Copyright (c) 2026 Fathir Syah Amir Sitompul, Nursapia Harahap https://creativecommons.org/licenses/by-nc-sa/4.0