Excellent Service Based on Experiential Marketing Perspective on Business Activists in Pematang Johar Village
DOI:
https://doi.org/10.55537/jibm.v2i2.211Keywords:
Service Excellent, Experential Marketing, Pematang JoharAbstract
Managing a business is not only paying attention to the products produced. Service Excellent from business activists in Desa Pematang Johar is also something that must be considered. How to provide the best service so that in the future consumers can come back again. Insights into experential marketing perspectives can provide knowledge to business activists of Desa Pematang Johar how to serve consumers so that consumers feel special and feel involved in using products. Emotional consumer engagement can have a positive impact on increasing sales.
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https://desapematangjohar.deliserdangkab.go.id/ diakses tanggal 15 Agustus 2022
http://disbudporapar.deliserdangkab.go.id/#dayatarikwisata diakses tanggal 15 Agustus 2022
https://www.seputarpengetahuan.co.id/2017/09/pengertian-experiential-marketing-fungsi-manfaat-strategi-karakteristik-implementasi.html diakses tanggal 15 Agustus 2022
https://www.republika.co.id/berita/qwxtdk380/berbagi-tips-service-excellent-untuk-tingkatkan-pelayanan diakses tanggal 15 Agustus 2022
https://formasibisnis.com/artikel/pengertian-service-excellent-beserta-aspek-penerapannya diakses tanggal 15 Agustus 2022
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Copyright (c) 2022 Desma Erica Maryati Manik, Pesta Gultom, Elisabeth Nainggolan
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